Free prospect research for selling to local businesses
Type a local business’s website. Get a walk-in brief: what their site is missing, what they already do well, questions to ask, and your own estimate of what fixing it is worth to them.
Only public information, each piece labeled with where it came from. Anything we could not look up is listed as Not checked, never guessed.
The home page and up to four inside pages (contact, about, services, menu, reviews, booking). About 25 checks for what brings in money: a tap-to-call number, a clear next step, booking or ordering, reviews, hours, a map, prices, and a way to hear from them again.
A restaurant is judged on its menu and ordering, a plumber on quotes and emergency service, a salon on online booking. Nice-to-have items are listed but never counted.
The Internet Archive keeps dated copies of public web pages. We count how many times the saved home page changed in the last three years and when it last did.
The public domain registry (through rdap.org) gives the date the address was registered.
Their Google listing, the Meta Ad Library, the Google Ads Transparency Center, and the social pages their site links to, so you can see reviews, ads, and recent posts in a minute.
Pick how many extra customers each fix could bring and type what one customer is worth. The tool multiplies and shows the math. It never guesses a dollar figure on its own.
A one-page summary you read before you visit or call a local business: who they are, what their website does well, what it is missing, and questions that start a real conversation. It is made for web designers, marketing freelancers, and anyone who sells to small businesses.
No. It looks at what the site is missing as a business: ways to call, book, or buy, reasons to trust them, and reasons to come back. Design and speed matter too, but owners rarely buy a faster site. They buy more calls.
From you. You type what one new customer is worth to them and pick how many extra customers a month you think each fix could bring. The tool only multiplies and adds. We do not publish a return on investment, because we cannot know one for a business we have never met.
Some sites turn away automated readers, and some (like many Square Online and app-style sites) draw their words with a script after the page opens, so there is nothing to read. The tool says so plainly. Open the site on your phone and look by hand.
It is free with no sign-up. Nothing you type is stored or logged. The web address is used to read the business's public pages and to look up its public records, and then it is gone.
As questions, not accusations. Every problem comes with a question to ask the owner. Start with what their site already does well, ask two or three of the questions, and let them tell you what it costs them.
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